Make it real.

ImmoScout24 for home owners

Make it real.

Owners of houses and apartments are key players in our real estate ecosystem. As soon as they start thinking about selling their property, they can come to us to get all the relevant information they need – from the initial assessment of the best time to sell to the valuation and through to the handover appointment.

 

The first thing anybody thinking of selling needs is a realistic price estimate. A quick glance at our Property Atlas immediately provides owners a sense of where they stand. This free tool gives precise information for any address:

 

  • A price estimate based on the type and size of the property and the number of rooms
  • Price trends in the area in recent years
  • Statistical data on the neighbourhood

 

In addition, we regularly keep registered users automatically informed by email about local market developments. And we point users to the local real estate agents who can help them sell their house.

Data power

43 mio

properties are listed on our Property Atlas

User power

220,000

users have already registered with the Property Atlas – and a further 20,000 join them each month

The Property Atlas is part of our seller’s area, on which we have mapped the complete decision process for selling a house based on the interests of homeowners.

 

New seller’s area creates touchpoints for real estate agents

The next digitalisation wave in real estate selling will impact where it is needed most. The greatest concern of owners looking to sell is how to obtain extensive information about property valuation alternatives and the selling process – whether to engage a professional real estate agent or go at it alone. ImmoScout24’s new seller’s area offers lots of information, advice and services specifically for owners looking to sell. The seller’s area is structured to reflect the consumer journey of sellers. ImmoScout24 has identified four phases of the consumer journey: considering whether to sell – preparing the sale – executing the sale – concluding the sale. In addition to informative articles, users can access services such as the agent comparison, the Price Atlas, free property valuation or sales advice. Prospective sellers are guided through the various steps in the selling process and receive support in making the right decision for them.

 

Real estate agents also have access to the new seller’s area on ImmoScout24 through various online products such as our Realtor Lead Engine, giving them access to this target group to acquire mandates to sell property.

 

We help owners looking to sell decide how to approach the sale with comprehensive information. At the same time, the new seller’s area offers agents the opportunity to attract attention much earlier.

 

To the new seller’s area

‘Data plays a decisive role when you’re marketing a property.’

Ralf Weitz, Chief Commercial Officer, Scout24 Group

Woman on phone

Considering whether to sell

  • How long does it take on average to sell a property?
  • What’s the best timing?
  • What is my property worth?
Man and woman calculating on desk

Preparing the sale

  • What documents do I need?
  • What costs can I expect if I sell?
  • What taxes will I have to pay?
Real estate agent shows property

Executing the sale

  • How do I determine the creditworthiness of interested parties?
  • How do I prepare for the viewing?
  • What do I have to keep in mind during price negotiations?
Real estate agent hands out key

Concluding the sale

  • What is important to consider as regards the notary appointment?
  • How do I receive my payment securely?
  • How does the handover work?

Make it complete:
Germany’s ecosystem for real estate

ImmoScout24 has been successfully bringing together professional real estate agents, owners and potential tenants and buyers for over 20 years. If you are looking for a new home, look no further. If you need to value real estate, we have the perfect tool for you. And if you are undecided whether to sell your house, we offer advice and contacts to suitable partners for your sale. We never stop. We are constantly improving our services. We are making our platform even smarter and more agile. We are edging ever closer to the business. We accompany more and more aspects of transactions. And we take on even more responsibility for our users and stakeholders. In other words: we want to establish a comprehensive ecosystem for buying and leasing residential and commercial real estate in Germany. Thanks to our innovation power, we are ideally equipped for this task.

 

Business customers

KOLUMBUS, our new location analysis, enables property developers, project developers, agents, investors and real estate financiers to explore locations throughout Germany in detail so that they can validate their investment decisions. The location analysis comprises the following five modules:

  • Infrastructure
  • Socio-demographics
  • Demand
  • Price trends
  • Offers
Make it profitable

Consumers looking for real estate

We make complex decisions easy for consumers.

  • A transparent and personalised market overview.
  • Digital tools for the search, for signing the contract through to the house move.
Make it easy

Owners

We offer owners all the information they need regarding the sale of property:

  • Property valuations
  • Decision-making aids
  • Contacts to agents
  • Expert advice

KOLUMBUS, our new location analysis, enables property developers, project developers, agents, investors and real estate financiers to explore locations throughout Germany in detail so that they can validate their investment decisions. The location analysis comprises the following five modules:

  • Infrastructure
  • Socio-demographics
  • Demand
  • Price trends
  • Offers
Make it profitable

We offer owners all the information they need regarding the sale of property:

  • Property valuations
  • Decision-making aids
  • Contacts to agents
  • Expert advice

We make complex decisions easy for consumers.

  • A transparent and personalised market overview.
  • Digital tools for the search, for signing the contract through to the house move.
Make it easy
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